On Demand Webinar: Cloud Marketplace Fundamentals for ITAM managers

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Watch this on-demand session to:

Unlock Cost Optimization: Discover how leveraging cloud marketplaces can significantly impact your cloud commitments and enhance cost optimization within your hybrid environment.
Learn from Experts: Join Tony Mackelworth and Rich Gibbons, industry experts from SoftwareOne and ITAM Review, as they delve into the synergy between FinOps, ITAM, and cloud marketplaces.
Essential Insights: Gain an overview of cloud marketplaces, explore strategies for optimizing costs specifically within Amazon AWS and Microsoft Azure.
Practical Integration: Understand how to seamlessly integrate cloud marketplace transactions into your FinOps forecasting and budget management processes.
Negotiation Tactics: Learn effective negotiation tactics that can lead to successful outcomes in your software acquisitions.
Advantages of Cloud Marketplaces: Get introduced to the benefits of cloud marketplaces and how they can inform and improve publisher commitment contracts.
Hands-On Steps: Discover practical steps to incorporate cloud marketplace subscriptions into your FinOps and ITAM practices.

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  Rich Gibbons
  Managing Director, ITAM Review
  Rich has almost 15 years’ experience in the world of IT and software licensing, having been both a software sales manager for a VAR and a Microsoft licensing endorsed trainer. A Northerner renowned for his shirts, Rich is a fan of most films, Hip-Hop, travel, football in general (and specifically MUFC), Marvel and reading as many books as possible. Finding ways to combine these with software licensing is always fun.
• 
  Tony Mackelworth
  Global Product Manager – FinOps, SoftwareONE
  Tony Mackelworth is the FinOps Product Manager responsible for the strategy and design of FinOps services at SoftwareOne. Formerly the Director of Microsoft Advisory Services (MAS) at SoftwareOne, he has experience as a leader of strategic consulting teams, and responsible for business growth . He has a strong background in Microsoft Licensing and once wrote a popular licensing blog for a number of years. He places a strong emphasis on collaboration and building a global community to source innovation and share best practices. Connect with Tony on LinkedIn to learn more about his experience in FinOps and Microsoft consulting. www.linkedin.com/in/tonymackelworth

“Good info, great speakers! I’ll be sharing the recording with my colleagues on our infrastructure team. These sessions are always engaging. I started watching them sessions for the ITAM knowledge, ideas, growth, value; but I find that I am now also watching to get speaker and interacting with presenters tips! Amazing job, love it. Thanks for hosting these. Can’t wait for Wisdom!!”

“This was excellent ! I am going to go back and re-watch OnDemand. Love all segments presented.”

“I found the information informative and am looking forward to being able to reference it on demand. In particular the information about where in organizations cloud SW was being managed and I agree that ITAM can (and should) provide thought leadership in that space.”