Webinar: Modern Applications and Their Impact on SAM

As software environments continue to evolve and become increasingly complex, learn how SAM needs to evolve into a 'centre of excellence' that supports distributed technology management, enhances technology experiences, and optimises business value.
21 November 2024
Free

About this event

This webinar focuses on modern software applications (hybrid, micro-services, containers, APIs, etc.) and the implications they have on business users, development practices, and ultimately, Software Asset Management (SAM). As with everything else, these developments bring benefits and risks.

Software environments continue to evolve and become increasingly complex. For SAM to stay relevant, it must also evolve. It must embrace the use of modern technology and evolve into a ‘centre of excellence’ that supports distributed technology management, enhances technology experiences, and optimises business value.

Join Martin Thompson and AJ Witt for an insightful discussion that explores these challenges, opportunities, and the need for SAM to shift.

 

This event is brought to you by The ITAM Forum. When you register for this event, your data will be supplied to us and any sponsoring organisations for the purposes of delivering the event and post-event follow up. More details about how we use your data can be found in our privacy policy .

Why you should attend

This timely and insightful discussion will cover the following and more:

  • The evolving – and increasingly complex – software landscape
  • Why SAM teams need to develop a new ‘brand’ and how to do it
  • The top 3 things SAM teams need to do now
  • Your new stakeholders and why they’re key to SAM’s success

Speakers

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    Martin Thompson
    Founder, ITAM Forum
    Martin is the founder and CEO of ITAM Forum, a not-for-profit trade body for the advancement of the ITAM profession. On a voluntary basis, he contributes to the ITAM Standards Committee (WG21), which develops the ISO ITAM family of standards (ISO 19770). He is also the author of, "Practical ITAM—The Essential Guide for IT Asset Managers," which covers how to get started and make a difference in IT Asset Management.
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    AJ Witt
    Industry Analyst, ITAM Forum
    AJ is ITAM Industry Analyst at the ITAM Forum. He was previously a Software Asset Manager for Carnival UK, operators of the P&O & Cunard cruise lines. Coming from a background in IT Infrastructure, technical operations, IT Security & Compliance, AJ is well-placed to share his experience of how dynamic SAM teams can build mutually-beneficial stakeholder engagement.

Sponsor

Testimonials

“Good info, great speakers! I’ll be sharing the recording with my colleagues.”

“This was excellent! I am going to go back and rewatch on-demand. Loved all segments presented.”

“Really good & interactive.”

”The session was very informative with excellent examples.”

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