New and interesting research from WanAware hits at the nub of the disconnect many IT Asset Managers might feel about the value they deliver. The ‘Closing the ITAM Confidence Gap: 2025 Survey Insights for IT Leaders’ shows 95% of IT Managers expressed confidence in the ROI of their ITAM programs, and 83% believe their asset data is highly accurate. However, if you step outside of IT, only 35% of other managers trust the accuracy of asset data.
This gap is more than a perception issue. It’s a barrier to investment, collaboration, and the strategic influence ITAM should have across the organisation. It’s ITAM reputation.
The survey results seem to suggest that outside the ITAM function, many stakeholders don’t see the integration, accuracy, or business outcomes ITAM teams rely on. In some cases, they’re unaware of any improvements. Without a clear link between ITAM activity and business results, the function risks being seen as administrative rather than strategic.
When understood, ITAM shifts from a back-office chore to a control centre for technology governance. That’s not about adding more tools. It’s about making ITAM’s value visible, relevant, and compelling across the business.
This is exactly what we advocate in our Practical ITAM framework – align ITAM with business priorities and speak the language of your stakeholders. By doing so, the confidence gap will close.