AI and ITAM whitepaper about managing AI as an IT asset.

A Strategic Approach to Managing AI as an IT Asset

Executive Summary AI is not just another passing trend—it’s a transformative force reshaping industries at an unprecedented rate. However, like any new technology, its spread ... Read more

Written by: Martin Thompson

Published on: March 27, 2025

Check out cash register within a super store.

Are we ready for outcome-based pricing?

When I first joined the ITAM industry (which feels like a million years ago), the predominant licensing metric in the market was per device. So, ... Read more

Written by: Martin Thompson

Published on: February 28, 2025