The importance of independent advice: Podcast with Synyega

07 March 2023
1 minute read
Best practice

The importance of independent advice: Podcast with Synyega

07 March 2023
1 minute read

In this podcast we talk to Tony Crawley, MD of Synyega, about the following topics:

  • The importance of independence in ITAM
  • The US SAMOSA act and its impact on ITAM
  • Using ITAM to drive digital transformation

Join us to hear how an independent 3rd party view when it comes to software licensing & procurement can help, and how being involved early and consistently can help raise ITAM’s strategic importance as well as save your organisation time and money. We also discuss the proposed SAMOSA Act from the US Government and how this could drive increased need for ITAM across various sectors.

About George Wright

George is the editor of The ITAM Review and director of Spartan PR, a tech-focused PR agency, where he has worked with many ITAM/SAM companies over the years.

For story ideas, pitches and press releases for the ITAM Review, email him on george.wright@itassetmanagement.net.

Outside of his editor/PR roles, George invests in property developments and enjoys cycling and running around the Cotswolds. George lives in Cheltenham with his three children, dog and cockatiel.

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